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First Impressions Count
Created: 2008.01.17
Developing rapport is a critical element of any effective presentation. But an even bigger part is the first two seconds you come in contact with your audience. Within that short time, they've already formed an opinion of you. Here are the things you should know in order to influence that initial decision.
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How Playing Football Develops Useful Skills
Created: 2008.01.17
Football is the most popular sport in the world with its grand stage, the World Cup every four years. Many of the world’s players can become huge celebrities if they perform well during the World Cup. Fans will travel across the globe just to make sure that they see their favorite team play. This type of excitement can not be duplicated by any other sport anywhere in the world.
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Credibility In Advertising
Created: 2008.01.17
Building a brand name takes longer than a day or a dollar. Not one person on my mailing list has the Microsoft arsenal of marketers, nor do they have the brand recognition worldwide. But thousands of “small businesses” (a term I hate) have incredible local recognition.
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Pregnant Mothers and Starbucks
Created: 2008.01.17
Many mothers are addicted to caffeine and cannot handle going without during the nine months of pregnancy. The damage done to the fetus is a very critical issue in this time of development. Occasionally we see pregnant women come into Starbucks and buy a cup of coffee and wonder if we should say something. We do not of course and mind our own business. They are probably well aware of the risks they are causing their future child.
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Outsourcing Sales & Marketing: When Does It Work?
Created: 2008.01.17
Today, now more than ever, companies need to go outside to find partners, consultants, inter-management solutions, and service providers who can help them to cover the range of their needs of sales and marketing. As new rules have been invented regarding lead generation, the internet, and more complexity has come into the sales and business development and marketing model of most companies, it's very difficult for you to keep up with all of the skill sets that are required in order to be on the top of your company's game and maintain best practices across all of those functional areas.
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