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    Is Print Advertising A Dying Art?
    I’m in the advertising business. At least that’s what they’re still calling it. Significant blocks of time transpire, however, where nothing resembling advertising passes through my company’s job queue, or past my desk. I checked again just to be sure. Yep, Web site designs, optimized web site re-write, corporate identity package, radio spots (there’s something), video production and streaming, html emails, logo d
    ervice. During the last week, I have engaged in 5 very
    Stop Beating Around the Bush
    Despite all of the different methods of advertising, it comes down to two basic forms: Direct Response or Image. For most everyone who reads this, direct response is absolutely the only form you ever, EVER want to do. Unless you’re Nike or McDonalds and have spent a bazillion dollars on building your brand, image advertising is a colossal waste of time and money.For discussion purposes, image advertising,
    If you as a small business owner have a web site and need to deal on a regular basis with a web hosting provider, web development company or a web site design vendor, you may have experienced less than stellar customer service. During the last week, I have engaged in 5 very
    How To Negotiate A Better Salary - The Inside Story
    Congratulations! The hard work you have put into your job search has paid off. You now have a job offer on the table and are excited about the opportunities that this position presents. There is just one thing that is troubling you: the offered salary.It is not unusual for the final part of the job search process to involve salary negotiation, but this conversation can cause even the most seasoned profes
    ed to deal on a regular basis with a web hosting provider, web development company or a web site design vendor, you may have experienced less than stellar customer service. During the last week, I have engaged in 5 very
    Being a Skilled Listener
    Whether you are a corporate executive trying to manage hundreds of employees, a marketing or sales rep trying to land a new client, or even an entry level gofer just struggling to appease a demanding boss, it is almost impossible to succeed without developing effective communication skills. In fact, effective communication skills are fundamental to almost every successful business interaction- a fact acknowledged
    er, web development company or a web site design vendor, you may have experienced less than stellar customer service. During the last week, I have engaged in 5 very
    Medical Billing - Picking Your Software
    In the many previous installments of medical billing that we have been through, we have discussed just about everything there is to discuss about medical billing software, such as what it can do, how to find problems and how to use it. But one thing we haven't covered, which is probably the most important thing of all, is how to choose your medical billing software. There are many brands out there. So how do yo
    , you may have experienced less than stellar customer service. During the last week, I have engaged in 5 very
    The Truth About Paid Surveys Online
    Surveys are distributed online by companies who are looking for people to review their new products and services. These companies distribute surveys because it allows them to collect market research from an array of people. Different surveys will pay different amounts just depending on what the company is willing to pay to get your information.You have to be careful about paid surveys and the type of info
    ervice. During the last week, I have engaged in 5 very long detailed conversations about the poor customer service being delivered by web developers and web site hosting companies. All of these conversations shared exactly the same complaints and what’s even more interestin

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