4. Leverage your current project.

• Write a press release about the client you’re working with. For added punch, include a quote from your client. It’s a win-win.
• Write a case study based on the work you did. You could include this with your marketing materials. Or, you could turn it i
  Are We Losing Our Competitive Advantage?
  Working in the United States has become increasingly competitive.It has been a very challenging time for most Americans. We are facing an international labor market that is highly skilled, competitive and eager to take their place in the international marketplace.On a dail
  How often has your schedule been thrown out of whack because of a client’s needs?

  I try to live by the 80/20 rule: working from my home office 80% of the time and working onsite with clients 20% of the time. But, the past week has been the exact opposite.

  I had a demanding onsite project. I had to drive halfway across town and give up my weekend to help my client meet their deadline. Yeah, I know. It’s time to get me some cheese to go with my whine.

  You could think of this as “drowning in success”. It’s an interesting image. You’re surrounded by good fortune – your clients need you, you’re doing rewarding work, and, of course, you’re getting paid. But, at the same time, you feel like you’re drowning. You’re so focused on how you’re going to get through this stretch that it’s easy to lose sight of your larger business goals.

  When this happens, I have to put my situation in perspective. The following are 4 steps that help me to see the bigger picture.

  1. Discuss your upcoming schedule with your business partner(s) and/or family members. You may have to reallocate some business or household responsibilities. Your business partner can continue to focus on marketing, searching for clients, and getting the word out. Your family can chip in by covering some of your chores. Brett and I are great about continuing to keep the business and household afloat when one of us gets too busy.

  2. Be thankful for your current “problem”. Acknowledge how busy you are right now. Then, think about what it’s like when you’re struggling to find clients. I know which “problem” I prefer.

  3. Give yourself permission to relax. Sometimes when you’re spending that much time on one client, you feel guilty about the other things you haven’t had time to do. But, instead, set aside time to do something mindless. My guilty pleasure is my free money online poker game.

  4. Leverage your current project.

  • Write a press release about the client you’re working with. For added punch, include a quote from your client. It’s a win-win.
  • Write a case study based on the work you did. You could include this with your marketing materials. Or, you could turn it in
    What One Thing Can Lose Clients Fast?
    There is one simple thing that can lose potential clients fast. Once you have lost them due to this one thing, it is virtually impossible to ever get them back.You can also lose your current clients with this one simple thing. Not only will it cause your clients to stop using you
    e to go with my whine.

    You could think of this as “drowning in success”. It’s an interesting image. You’re surrounded by good fortune – your clients need you, you’re doing rewarding work, and, of course, you’re getting paid. But, at the same time, you feel like you’re drowning. You’re so focused on how you’re going to get through this stretch that it’s easy to lose sight of your larger business goals.

    When this happens, I have to put my situation in perspective. The following are 4 steps that help me to see the bigger picture.

    1. Discuss your upcoming schedule with your business partner(s) and/or family members. You may have to reallocate some business or household responsibilities. Your business partner can continue to focus on marketing, searching for clients, and getting the word out. Your family can chip in by covering some of your chores. Brett and I are great about continuing to keep the business and household afloat when one of us gets too busy.

    2. Be thankful for your current “problem”. Acknowledge how busy you are right now. Then, think about what it’s like when you’re struggling to find clients. I know which “problem” I prefer.

    3. Give yourself permission to relax. Sometimes when you’re spending that much time on one client, you feel guilty about the other things you haven’t had time to do. But, instead, set aside time to do something mindless. My guilty pleasure is my free money online poker game.

    4. Leverage your current project.

    • Write a press release about the client you’re working with. For added punch, include a quote from your client. It’s a win-win.
    • Write a case study based on the work you did. You could include this with your marketing materials. Or, you could turn it i
      Color It In
      It's hard to believe that something as simple as color can let an audience know what a product is all about. Each color and shape has an underlying tone that lets the consumer know what to think when it is viewed. It may seem insignificant, but a color is an important extension of a b
      to put my situation in perspective. The following are 4 steps that help me to see the bigger picture.

      1. Discuss your upcoming schedule with your business partner(s) and/or family members. You may have to reallocate some business or household responsibilities. Your business partner can continue to focus on marketing, searching for clients, and getting the word out. Your family can chip in by covering some of your chores. Brett and I are great about continuing to keep the business and household afloat when one of us gets too busy.

      2. Be thankful for your current “problem”. Acknowledge how busy you are right now. Then, think about what it’s like when you’re struggling to find clients. I know which “problem” I prefer.

      3. Give yourself permission to relax. Sometimes when you’re spending that much time on one client, you feel guilty about the other things you haven’t had time to do. But, instead, set aside time to do something mindless. My guilty pleasure is my free money online poker game.

      4. Leverage your current project.

      • Write a press release about the client you’re working with. For added punch, include a quote from your client. It’s a win-win.
      • Write a case study based on the work you did. You could include this with your marketing materials. Or, you could turn it i
        Career Guidance – Helping You to Shape Your Future
        A career is an occupation or course through life that we choose to follow. Choosing a career is a very serious thing. Many careers require dedication and maybe years of training, and so if you want to change careers halfway through it can cause a lot of trouble and wasted time.Es
        are great about continuing to keep the business and household afloat when one of us gets too busy.

        2. Be thankful for your current “problem”. Acknowledge how busy you are right now. Then, think about what it’s like when you’re struggling to find clients. I know which “problem” I prefer.

        3. Give yourself permission to relax. Sometimes when you’re spending that much time on one client, you feel guilty about the other things you haven’t had time to do. But, instead, set aside time to do something mindless. My guilty pleasure is my free money online poker game.

        4. Leverage your current project.

        • Write a press release about the client you’re working with. For added punch, include a quote from your client. It’s a win-win.
        • Write a case study based on the work you did. You could include this with your marketing materials. Or, you could turn it i
          Trade Show Promotions
          Along with conventional advertising and below the line activities, organizations and corporate bodies have come to realize that they need to invest in trade shows in order to create maximum recall for their product or brand name. There are several benefits to participating in a trade sh
          aven’t had time to do. But, instead, set aside time to do something mindless. My guilty pleasure is my free money online poker game.

          4. Leverage your current project.

          • Write a press release about the client you’re working with. For added punch, include a quote from your client. It’s a win-win.
          • Write a case study based on the work you did. You could include this with your marketing materials. Or, you could turn it into an article and submit to an industry magazine.

          See you in the pool!