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Article Check - Are You Making The Same Costly Mistake Many Other Small Business Owners Make?
Establishing A Budget For Advertising
Before you can decide how much to spend on your advertising and marketing campaign, you must decide on how often you plan to advertise. Many experts say the best time to advertise is all the time. When business is really good, advertise for even more business, but even more important, so that business doesn’t get bad. After all, every business has it’s down times, so help to eliminate
nsultinBefore you can decide how much to spend on your advertising and marketing campaign, you must decide on how often you plan to advertise. Many experts say the best time to advertise is all the time. When business is really good, advertise for even more business, but even more important, so that business doesn’t get bad. After all, every business has it’s down times, so help to eliminate
3 Keys to Being a Successful, Bodacious Woman in Business
Ah, how exciting it is to start your own business and be free of the corporate life! Many women—to the tune of 10.6 million according to the Center for Women’s Business Research—have cut the strings to an employer’s schedule and agenda to set their own direction. By starting their own business they are their own boss and proud of it! You may know a woman who owns her own business or yo
I spent a number of years consultinAh, how exciting it is to start your own business and be free of the corporate life! Many women—to the tune of 10.6 million according to the Center for Women’s Business Research—have cut the strings to an employer’s schedule and agenda to set their own direction. By starting their own business they are their own boss and proud of it! You may know a woman who owns her own business or yo
Brandbuilding with Taglines
When it comes to building your brand, you want to take advantage of every possible shortcut to help your target market know you…and remember you. Taglines provide that path through the woods. A tagline consists of a few short words that communicate to your target market what your company does and how you're different from competitors. A good tagline should position your brand in your a
a number of years consultinWhen it comes to building your brand, you want to take advantage of every possible shortcut to help your target market know you…and remember you. Taglines provide that path through the woods. A tagline consists of a few short words that communicate to your target market what your company does and how you're different from competitors. A good tagline should position your brand in your a
How to Care for Cleaning Equipment
As a cleaning business owner, how many times do you walk into a janitor closet and find dirty equipment, filthy mop buckets, vacuum cleaners that haven't been emptied, and spray bottles that no longer spray properly? Have you or your supervisors taken the time to train your employees on how to properly care for your equipment? Use this checklist to keep your supplies and equipment in to
er of years consultinAs a cleaning business owner, how many times do you walk into a janitor closet and find dirty equipment, filthy mop buckets, vacuum cleaners that haven't been emptied, and spray bottles that no longer spray properly? Have you or your supervisors taken the time to train your employees on how to properly care for your equipment? Use this checklist to keep your supplies and equipment in to
How to Avoid Wintertime Slips and Falls
In many parts of the country, winter brings with it wet and icy conditions. This is dangerous not only for driving, but also for walking! Thousands of injuries occur from people slipping and falling because of ice and snow. It's estimated 12,000 Americans die each year from a fall. A worker injured from a fall on ice or snow can be off work for a long time, increasing your insurance
ears consultinIn many parts of the country, winter brings with it wet and icy conditions. This is dangerous not only for driving, but also for walking! Thousands of injuries occur from people slipping and falling because of ice and snow. It's estimated 12,000 Americans die each year from a fall. A worker injured from a fall on ice or snow can be off work for a long time, increasing your insurance
Promote your Business: Start your own Newspaper
Good PR is harder to get than ever these days. There are many good reasons for this and the proliferation of PR agencies and one-man bands play only a small part.The real culprit is technology. In the good ol’ days (if they ever existed) getting some really cool press coverage depended on two things: A. Having a product to sell or announcement to make which would fall into the cat
nsulting with small business owners
Good PR is harder to get than ever these days. There are many good reasons for this and the proliferation of PR agencies and one-man bands play only a small part.The real culprit is technology. In the good ol’ days (if they ever existed) getting some really cool press coverage depended on two things: A. Having a product to sell or announcement to make which would fall into the cat
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