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  • Article Check - Winning Repeat Business - Follow-Up Techniques That Work

    8 Golden Techniques to Get 'em to Love the Rules
    Different things motivate different folks. Some people are motivated to enhance their appearance while others are motivated by prestige or sexual conquest. Others are motivated by money. When it comes to work, many people are not motivated to do much of anything except show up and collect a paycheck. It is our job as managers to create an environment in which employees are inspired to do a better job and forge.A recent Gallop Poll stated that about 20% of people queried described themselves as “actively disengaged” a
    d say “such-and-such department should have known better.” A commitment to further serve: Tell customers what you can do rather than what you cannot do for them.

    Kennedy offers a few pointers for effective follow-up pra

    How to Organise a Successful Business Event
    I am currently planning a major regional event here in the UK. If you have to plan a prestigious event yourself, you might appreciate my guide on the aspects of arranging an event, from start to finish!1. Define your aims of the eventWhat is the concept? Before you can start to organise your event, write down a few lines about what the event is going to be about and what you hope to achieve. It’s helpful at this stage to have a meeting with everyone involved to discuss the event. Here is a list of points to cover:
    The secret to obtaining repeat customers and building a solid referral system is following up in a way that has a positive effect on the customer, says sales and marketing expert Danielle Kennedy. She says that although closing a sale can be seen as the completion of servicing the customer’s needs, it’s really only the beginning of a relationship with the customer.

    In an article in Entrepreneur magazine, Kennedy quotes Ted Levitt, former editor of the Harvard Business Review: “The sale merely consummates the courtship. Then the marriage begins. How good the marriage is depends on how well the relationship is managed by the seller.”

    A good follow-up involves three basic elements:

    Gratitude: Call or e-mail the customer to say thank you and find out if he/she is pleased with the product or service. Accountability: Accept full responsibility for problems. Don’t pass the buck and say “such-and-such department should have known better.” A commitment to further serve: Tell customers what you can do rather than what you cannot do for them.

    Kennedy offers a few pointers for effective follow-up prac

    How To Give Feedback?
    Feedback should be given as per merit and must be constructive. Imagine a child who keeps on making mistakes in his studies. If we were to give only negative feedback, the child is supposed to be rebuked everytime he does something. No one will argue about the damage this does to a child's psychology. Instead if small mistakes are considered as a part of the child's development process and proper encouragement is given, we will have a constantly learning student with enthusisasm and confidence.Feedback must be given as d
    g a sale can be seen as the completion of servicing the customer’s needs, it’s really only the beginning of a relationship with the customer.

    In an article in Entrepreneur magazine, Kennedy quotes Ted Levitt, former editor of the Harvard Business Review: “The sale merely consummates the courtship. Then the marriage begins. How good the marriage is depends on how well the relationship is managed by the seller.”

    A good follow-up involves three basic elements:

    Gratitude: Call or e-mail the customer to say thank you and find out if he/she is pleased with the product or service. Accountability: Accept full responsibility for problems. Don’t pass the buck and say “such-and-such department should have known better.” A commitment to further serve: Tell customers what you can do rather than what you cannot do for them.

    Kennedy offers a few pointers for effective follow-up pra

    Secrets To Halving Your Business Electricity Bills
    When it comes to electricity, small and medium size enterprises can never assume they are getting a good deal. In fact, it's safe to say that - as the market stands today - businesses should assume the opposite is true, and that they are being taken for a ride by the big six energy providers. One of several smaller providers of business electricity, Electricity4Business has just compiled a free guide to help commercial electricity customers see through the dirty tricks.Despite the bad publicity heaped on industry fat ca
    or of the Harvard Business Review: “The sale merely consummates the courtship. Then the marriage begins. How good the marriage is depends on how well the relationship is managed by the seller.”

    A good follow-up involves three basic elements:

    Gratitude: Call or e-mail the customer to say thank you and find out if he/she is pleased with the product or service. Accountability: Accept full responsibility for problems. Don’t pass the buck and say “such-and-such department should have known better.” A commitment to further serve: Tell customers what you can do rather than what you cannot do for them.

    Kennedy offers a few pointers for effective follow-up pra

    Entrepreneurial Inspiration: Milton S. Hershey
    Entrepreneurs often experience extreme highs and extreme lows. It is not uncommon for an entrepreneur to be sitting on top of the world one minute, but then feel like the sky is falling the next as market conditions rapidly change. For these entrepreneurs, it is always important to keep the big picture in mind. Likewise, it never hurts to have the experiences of other successful entrepreneurs in their minds to inspire them to persevere. This article discusses one such entrepreneur: Milton S. Hershey.For four of his teena
    hree basic elements:

    Gratitude: Call or e-mail the customer to say thank you and find out if he/she is pleased with the product or service. Accountability: Accept full responsibility for problems. Don’t pass the buck and say “such-and-such department should have known better.” A commitment to further serve: Tell customers what you can do rather than what you cannot do for them.

    Kennedy offers a few pointers for effective follow-up pra

    So You Want To Get Promoted
    If you want to move up the corporate ladder, it won't be easy. The competition is intense. Here are a few things you can do to make yourself more promotable, starting with taking stock of yourself.What are your strengths? You want to build on those, while you work to make your weaknesses irrelevant.What do you offer the company, your team, and your boss? This will probably grow out of your strengths, but asking the question this way helps you think about contribution. All things being equal, the folks who get
    d say “such-and-such department should have known better.” A commitment to further serve: Tell customers what you can do rather than what you cannot do for them.

    Kennedy offers a few pointers for effective follow-up practices that have been successful throughout her career in retail.

    The Kindergarten Follow-up: Kennedy tells the story of how her daughter’s two kindergarten teachers created an effective method of follow-up communication: a weekly summary/update of the children’s lessons and activities.

    “When I read the report every Friday, I was reassured that these teachers were doing an outstanding job,” she says. “We need to spend more time communicating to our customers about what we are doing for them.”

    The Felicitous Follow-up Recommendation: If you know from the start you won’t remember to send thank-you notes on a regular basis, use contact management software to automatically send birthday, anniversary or other appropriate cards to your customers.

    Try to handle your own follow-up work. “In today’s marketplace, the primary salesperson seems to be moving farther and farther away

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