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Article Check - The Secret to Attracting Your Ideal Customers
Does anyone go into business thinking how fun it will be to file taxes or filtering through piles of payroll and employee benefits paperwork? Of course not! It is however a vital part of doing business and is increasingly more and more time consuming. That's where Payroll Services Companies come into play. Payroll Services can free up your valuable time to do what it is that earns you money!There are many ways to get the dreaded tax and Payroll paperwork completed without spending all your time doing it. There are Payroll Tax Services, Payroll Adm
3. In the middle of this horizontal line, draw vertical line down to the bottom of the page. (You will notice you now have what appears to be a large capital T.)
4. Across the page, above the T, write the words
Hurricane. Terrorist attack. Avian flu outbreak. Staff strike. Missing attendees. Is your heart beating fast yet? Meeting planners today have more worst case scenarios that need to be planned for than in the past. September 11th completely changed our idea of risk management and the Avian flu was not something that meeting planners considered a year ago. This past May, two attendees at a conference in California went missing during a Saturday tour trip. Luckily, that story had a happy ending, but what if it didn’t? You don’t need to have a plan for each and e
Have you ever imagined how great it would be if you ONLY had to deal with the types of customers you enjoy? Your job would be so much more rewarding. Think about it…attracting ideal customers, working with your ideal customers.
Well, I am happy to report that you can do just that. You can attract your ideal customers and obtain the working environment you so desire.
The Law of Attraction states that whatever we give our attention, energy and focus to we will attract into our life.
So how do we go about attracting ideal customers and working with ideal customers in our business?
The first step is to decide what we don’t want in an ideal customer. To do this, we will use what is known as a T-tool. You may download your own T-tool free by visiting either of my websites listed at the end of this article. If you would prefer to make your own T-tool, just do the following:
1. Take a full sheet of paper (8.5” x 11”)
2. About an inch down from the top, draw a horizontal line across the page.
3. In the middle of this horizontal line, draw vertical line down to the bottom of the page. (You will notice you now have what appears to be a large capital T.)
4. Across the page, above the T, write the words <
Marketing. Ahhhh, Marketing! A 4-letter-word to some; a wealth of ideas to others. No matter how you market and brand your business ventures, it comes down to this: We want customers, we want to remain in business for the long-term and we want to be paid for our time and talents. The thing with marketing is that, at times, it can be a crap shoot. You try something in August and the customers flock to you in droves. You try something else in February and it stinks like last week’s garbage. Don’t let the latter get you down; indeed, take the “
Well, I am happy to report that you can do just that. You can attract your ideal customers and obtain the working environment you so desire.
The Law of Attraction states that whatever we give our attention, energy and focus to we will attract into our life.
So how do we go about attracting ideal customers and working with ideal customers in our business?
The first step is to decide what we don’t want in an ideal customer. To do this, we will use what is known as a T-tool. You may download your own T-tool free by visiting either of my websites listed at the end of this article. If you would prefer to make your own T-tool, just do the following:
1. Take a full sheet of paper (8.5” x 11”)
2. About an inch down from the top, draw a horizontal line across the page.
3. In the middle of this horizontal line, draw vertical line down to the bottom of the page. (You will notice you now have what appears to be a large capital T.)
4. Across the page, above the T, write the words
What is OEE for?The simple answer is “Improvement”. OEE is an improvement measure and is used as part of the improvement cycle. Unfortunately, much is made of the 85% ‘World Class Standard’ an arbitrary target found in the original TPM literature. Not only is this target out of date (Nissan in Sunderland are running welding lines at 92-93% OEE) it gives the wrong message. A customer has no interest in your OEE – that is an internal measure, which relates to your efficiency and costs. The customer is far more interested in a measure such as On Time In F
So how do we go about attracting ideal customers and working with ideal customers in our business?
The first step is to decide what we don’t want in an ideal customer. To do this, we will use what is known as a T-tool. You may download your own T-tool free by visiting either of my websites listed at the end of this article. If you would prefer to make your own T-tool, just do the following:
1. Take a full sheet of paper (8.5” x 11”)
2. About an inch down from the top, draw a horizontal line across the page.
3. In the middle of this horizontal line, draw vertical line down to the bottom of the page. (You will notice you now have what appears to be a large capital T.)
4. Across the page, above the T, write the words
It is amazing just how many people are insecure with themselves that they wish to be somebody else. I have even heard of people going as far as having face transplants to look like someone else! Now don't misunderstand me, there is absolutely nothing wrong with having someone to look upto, people you look to for inspiration, guidance and support, this is different to when you seek upon doing exactly what everyone else does, i.e. becoming like the Jones' - following the crowd. This is unlikely to bring you success in your career or business. You are unique, yo
1. Take a full sheet of paper (8.5” x 11”)
2. About an inch down from the top, draw a horizontal line across the page.
3. In the middle of this horizontal line, draw vertical line down to the bottom of the page. (You will notice you now have what appears to be a large capital T.)
4. Across the page, above the T, write the words
One of the most powerful offers you can use in your advertising is the word Free.But, you may well ask… how can I make a profit giving my products and services away without charging for them?Which is the exact reason why you need to understand the ‘LVC Formula’ which stands for the Lifetime Value of a Client!Here’s how it works. Let’s imagine for a moment you own a beauty salon. Now if you get a new customer, they may pay you $80 for their first treatment.But how much is this $80 client really worth?After all, most clients w
3. In the middle of this horizontal line, draw vertical line down to the bottom of the page. (You will notice you now have what appears to be a large capital T.)
4. Across the page, above the T, write the words My Ideal Customer.
5. At the top of the T on the left hand column, write, I Don’t Want.
6. At the top of the T on the right hand column, write, I DO Want.
The T actually divides your page into two columns. We are going to focus briefly on the left hand column and list all the things about your current and past customers that you don’t like. Such traits could be indecisive, high maintenance, cheap, complaining, and so on. Once you have completed the left hand column with the traits you dislike, we will then turn our attention to the 1st entry on the list and ask, so if this is what I don’t want, what DO I want? You will write the answer in the top of the right hand column, directly across from the first entry on the left and then line through the entry on the left.
After going through the entire left hand column and writing your DO Wants in the right hand column of your T-tool, fold the paper in half with only the right hand column facing up. We no longer wish to give any more attention to
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