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    Three Branding Lessons I Learned From Inside the Yoga Temple
    I'll let you in on a little secret...I've recently become addicted to Yoga! It's a great way for a type-A personality like me to unwind, get centered and focus on something other than the next task on my list of to-do's. The added benefit is that I've gained more physical power and strength and an abundance of clarity in all aspects of my life.I've been practicing Yoga now for several months and have been so focused on my movements that I failed to notice there is much to be learned about business success in the midst of the 'om'. Here are 3 lessons we can all learn from:1. Let your inner voice guide you Unlike competitive sports, Yoga practitioners don't compete with the
    trepreneur, you are
    Housing Starts - Why Business Won't Be Usual
    Some will blame current economic pressure on a subprime market that was more enthusiastic than realistic. Housing starts are down with consumer confidence following suit. According to The Conference Board its “March [2007] consumer confidence index fell to 107.2, the lowest level since November and a decline that was larger than Wall Street expected.”The good news is the Dow has performed well in the midst of this news while labor statistics remain strong.Federal Reserve Chairman Ben Bernanke's testimony before Congress on March 28th, 2007 found him concerned about the impact of defaults on subprime loans. Bernanke indicated that, “Although the turmoil in the subprime mortgage market
    Don't think branding. Think brand power.

    As a small business entrepreneur, you are

    This Time, Lemonade Sits
    This afternoon I realized the inevitable: lemonade stands just aren’t effective anymore. Now, I understand that “anymore” is a confusing term. I could be noting that lemonade stands were effective up until this morning, or I could be noting that they haven’t been effective since the invention of refrigeration. But none of that matters. All I know is that I have no plans in the near future to buy lemonade from a stand, especially while sitting. And it is primarily because the kids who run lemonade stands maintain business practices that are, quite frankly, too good. Here are some examples:No tax — Kids very rarely add tax to their lemonade prices. Some may argue that it’s because they
    ding. Think brand power.

    As a small business entrepreneur, you are

    Productivity: The Greatest TV Story Ever Told
    The gains we get from increased productivity come to us in two main ways: higher wages, or less expensive products. Let's take a look at one product that costs less and delivers more value because of higher productivity:When I grew up in the 1950s, everyone in the neighborhood took notice when a new television set arrived. The cost of a set represented a big portion of a family's income.And then there was upkeep. In those days, we could count on our TV sets to make a funny noise and go black just before the car chase came to a climax, just before the big wedding on a soap opera, or just before the championship game. So we called a TV repairman, who came to the house, replaced a tube
    ower.

    As a small business entrepreneur, you are

    Barter Your Way to Profits
    Have you ever faced any of the following situations? One: You need a lawyer but you don`t have the cash for the retainer. Two: You have a warehouse full of inventory that just isn`t moving. Three: Sales are down and you need more customers.Each of the above problems might be alleviated by bartering.1. What Is Bartering?Bartering is simply exchanging goods or services without money.For example, you give your accountant and his family a meal in your restaurant in exchange for the preparation of your income tax return. This is a barter transaction because no cash changes hands between the two parties.2. Bartering Improves Liquidity and Profit
    a small business entrepreneur, you are
    Receivables Factoring Companies Are Your Tool to Improve Cash Flow Management and Grow Today
    Invoice factoring advantages: imagine how you could grow your business with excellent cash flow management.When you partner with invoice factoring companies, you can receive payment on your customer invoices within 24 hours of billing, freeing up your company's cash flow. So, by not investigating factoring companies, you may be limiting your options. Read on for some of the benefits of working with a receivables factoring company and then contact a quality firm today.Immediate benefit of receivables factoring: solve payroll and other staffing issues with your improved cash flow management.You can stop robbing Peter to pay Paul and meet payroll and payroll taxes w
    trepreneur, you are savvy enough to know that branding isn't just for large multinational corpor

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