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Article Check - Different Kinds of Website - Which Suits You?
Who answers your business phone when you’re not in the office? Most home-based business owners use an answering machine or voice messaging system. But it’s not enough to just make sure the phone gets picked up when you’re not there; the greeting your callers hear says more about you than just “leave a message.”That announcement may be the first contact someone has with you, and if you don’t sound professional, the caller may not leave a message or may not call back.It’s not necessary to sound like you’re a major corporation, but it is important to sound like you’re a serious, legitimate operation. Use these tips to create an effective
Community Websites
Eg. Job Search Websites, Online Dating websites, Discussion Boards, Special-Interest Portals
These websites usually cater for certain types of Internet users. Their main source of revenue may be advertising or offering different levels of memberships with different benefits (e.g “Gold Membership”)
The website almost becomes type of social being in itself by interacting with the member on a very personal level. For example, after submitting a post to a discussion board, the website will email the member to inform them when they have received a reply. The website and the member, in a sense, form a virtual relationship.
The membership registration process is usually automated allowing the website owner to concentrate on selling advertising space and monitoring performance.
They do however
Racetracks often make a lot of noise and bring in traffic to a city or town. Of course they also bring in revenue for businesses and customers who come to the area as well. Revenues coming into the city mean that this helps jobs and sales tax revenues to help the city remain strong. Many times race tracks can bring in thousands of people each week to spend money in the area.So, often whereas racetracks do bring in a bit of commotion they also bring in a bit of revenue and therefore this also must be pointed out to the community in order to promote positive goodwill for the racetrack. This is where a strong public relations campaign and progr
Static Websites – Brochureware
Most small businesses start out with a small, “static” website.
In order for the business to update their static website, they will have to contact their website development company and request that the changes be made. It is for this reason that they are not updated very often and remain “static” for a long period of time.
A static website can, however, feed off dynamic content from other websites by syndicating content. Such content often includes the latest weather, news headlines, exchange rates, etc.
A static website mainly serves to provide a business with basic online presence.
Dynamic, Database-Driven Websites
Today, most successful websites are dynamic, meaning the content changes regularly without necessarily feeding content from other bigger websites (as in the case of many static websites). Dynamic websites are usually maintained by members of the business using a Content Management System – a web-based software application that allows them to update their content without having to learn anything about web programming.
Corporate Style Websites
This is the next step up from a static website, where the business can update the website content themselves without having to get hold of the web design company.
It is not necessarily more expensive to launch a dynamic website than a static website. In the long-run it will in fact be cheaper if you intend to update regularly (which in itself is a good Internet Marketing habit)
Many businesses publish press releases, photo galleries, project portfolios and other things more relevant to the nature of their business. Online enquiries can also be stored in their back-end as a post to being sent to their email address. Many mainstream dynamic websites are a mixed hybrid of the following types of websites:
E-Tailers or E-Commerce Websites
E-Retailers or E-Tailers are websites that allow visitors to purchase products online.
The website owner uses a back-end to add or remove products and their properties, process orders, analyse sales and more.
These kinds of websites have become more popular in recent years as the online shopping industry has grown quite considerably (Internationally, at least).
In South Africa, however, many businesses are hesitant to implement online transactions into their website strategy as it can be expensive to implement the necessary security measures. This often discourages businesses as they are uncertain on whether or not they will see significant returns.
An alternative to a Shopping Cart System is to implement a Quotation System. This means the visitor adds all the items they are interested in to a “quotation basket” and once done, they submit it to the company and are contacted by a sales representative to complete the transaction.
Information Driven Websites
Eg. Website directories, article directories, a Short-Story/Poetry submission website, etc.
These websites mainly derive revenue from selling advertising space on their website. The information is generated by people that visit the website and submit content – the website is self-generating and the content follows current trends and interests.
Although the owners of the website do not have to produce the focus-content, they do need to be able to control the type of content that is submitted – they need to implement measure that will prevent spammers from flooding their website with unwanted content. They also need people to moderate the content that is generated on the website.
Community Websites
Eg. Job Search Websites, Online Dating websites, Discussion Boards, Special-Interest Portals
These websites usually cater for certain types of Internet users. Their main source of revenue may be advertising or offering different levels of memberships with different benefits (e.g “Gold Membership”)
The website almost becomes type of social being in itself by interacting with the member on a very personal level. For example, after submitting a post to a discussion board, the website will email the member to inform them when they have received a reply. The website and the member, in a sense, form a virtual relationship.
The membership registration process is usually automated allowing the website owner to concentrate on selling advertising space and monitoring performance.
They do however
Effective communication skills are highly valuable. They enrich our personal and social lives. In business it's a matter of life and death.This article will show you how to gain almost instant rapport with whoever you meet whether in person or through writing using highly effective communication skills.In recent years, much has been learned about the way the human brain processes information. The memories we have, the way we perceive experiences, are controlled by our visual, auditory and kinesthetic abilities.Everything in our minds is there primarily due to what we see, hear and feel. Remember these three modalities, t
Dynamic, Database-Driven Websites
Today, most successful websites are dynamic, meaning the content changes regularly without necessarily feeding content from other bigger websites (as in the case of many static websites). Dynamic websites are usually maintained by members of the business using a Content Management System – a web-based software application that allows them to update their content without having to learn anything about web programming.
Corporate Style Websites
This is the next step up from a static website, where the business can update the website content themselves without having to get hold of the web design company.
It is not necessarily more expensive to launch a dynamic website than a static website. In the long-run it will in fact be cheaper if you intend to update regularly (which in itself is a good Internet Marketing habit)
Many businesses publish press releases, photo galleries, project portfolios and other things more relevant to the nature of their business. Online enquiries can also be stored in their back-end as a post to being sent to their email address. Many mainstream dynamic websites are a mixed hybrid of the following types of websites:
E-Tailers or E-Commerce Websites
E-Retailers or E-Tailers are websites that allow visitors to purchase products online.
The website owner uses a back-end to add or remove products and their properties, process orders, analyse sales and more.
These kinds of websites have become more popular in recent years as the online shopping industry has grown quite considerably (Internationally, at least).
In South Africa, however, many businesses are hesitant to implement online transactions into their website strategy as it can be expensive to implement the necessary security measures. This often discourages businesses as they are uncertain on whether or not they will see significant returns.
An alternative to a Shopping Cart System is to implement a Quotation System. This means the visitor adds all the items they are interested in to a “quotation basket” and once done, they submit it to the company and are contacted by a sales representative to complete the transaction.
Information Driven Websites
Eg. Website directories, article directories, a Short-Story/Poetry submission website, etc.
These websites mainly derive revenue from selling advertising space on their website. The information is generated by people that visit the website and submit content – the website is self-generating and the content follows current trends and interests.
Although the owners of the website do not have to produce the focus-content, they do need to be able to control the type of content that is submitted – they need to implement measure that will prevent spammers from flooding their website with unwanted content. They also need people to moderate the content that is generated on the website.
Community Websites
Eg. Job Search Websites, Online Dating websites, Discussion Boards, Special-Interest Portals
These websites usually cater for certain types of Internet users. Their main source of revenue may be advertising or offering different levels of memberships with different benefits (e.g “Gold Membership”)
The website almost becomes type of social being in itself by interacting with the member on a very personal level. For example, after submitting a post to a discussion board, the website will email the member to inform them when they have received a reply. The website and the member, in a sense, form a virtual relationship.
The membership registration process is usually automated allowing the website owner to concentrate on selling advertising space and monitoring performance.
They do however
Marketing your business can be quite overwhelming. There are so many choices! It’s difficult to know the right things to do. By properly preparing, you gain confidence and have a much greater chance for success. Even before completing any preparatory work, ask yourself these tough questions:1. Why are you in this business?2. Do you believe in your product/service?3. What are you trying to accomplish?When you believe in your product and understand why you’re doing what you’re doing, the rest of the marketing process becomes much easier.The results of the following exercise will provide material for all your marketi
E-Tailers or E-Commerce Websites
E-Retailers or E-Tailers are websites that allow visitors to purchase products online.
The website owner uses a back-end to add or remove products and their properties, process orders, analyse sales and more.
These kinds of websites have become more popular in recent years as the online shopping industry has grown quite considerably (Internationally, at least).
In South Africa, however, many businesses are hesitant to implement online transactions into their website strategy as it can be expensive to implement the necessary security measures. This often discourages businesses as they are uncertain on whether or not they will see significant returns.
An alternative to a Shopping Cart System is to implement a Quotation System. This means the visitor adds all the items they are interested in to a “quotation basket” and once done, they submit it to the company and are contacted by a sales representative to complete the transaction.
Information Driven Websites
Eg. Website directories, article directories, a Short-Story/Poetry submission website, etc.
These websites mainly derive revenue from selling advertising space on their website. The information is generated by people that visit the website and submit content – the website is self-generating and the content follows current trends and interests.
Although the owners of the website do not have to produce the focus-content, they do need to be able to control the type of content that is submitted – they need to implement measure that will prevent spammers from flooding their website with unwanted content. They also need people to moderate the content that is generated on the website.
Community Websites
Eg. Job Search Websites, Online Dating websites, Discussion Boards, Special-Interest Portals
These websites usually cater for certain types of Internet users. Their main source of revenue may be advertising or offering different levels of memberships with different benefits (e.g “Gold Membership”)
The website almost becomes type of social being in itself by interacting with the member on a very personal level. For example, after submitting a post to a discussion board, the website will email the member to inform them when they have received a reply. The website and the member, in a sense, form a virtual relationship.
The membership registration process is usually automated allowing the website owner to concentrate on selling advertising space and monitoring performance.
They do however
As more and more markets became buyers' markets and the entrepreneurial problem became one of solving the shortage of customers rather than that of goods, the sales concept became the dominant idea guiding marketing. The sales concept maintains that a company cannot expect to automatically sell product to customers. It has to market its products and sales training companies play a pivotal role in this system. They show sales associates how to drive up their numbers, using a large arsenal of tactics, and an organized system of keeping track of leads.Aggressive advertising, high-power personal selling, large-scale sales promotion, heavy price
An alternative to a Shopping Cart System is to implement a Quotation System. This means the visitor adds all the items they are interested in to a “quotation basket” and once done, they submit it to the company and are contacted by a sales representative to complete the transaction.
Information Driven Websites
Eg. Website directories, article directories, a Short-Story/Poetry submission website, etc.
These websites mainly derive revenue from selling advertising space on their website. The information is generated by people that visit the website and submit content – the website is self-generating and the content follows current trends and interests.
Although the owners of the website do not have to produce the focus-content, they do need to be able to control the type of content that is submitted – they need to implement measure that will prevent spammers from flooding their website with unwanted content. They also need people to moderate the content that is generated on the website.
Community Websites
Eg. Job Search Websites, Online Dating websites, Discussion Boards, Special-Interest Portals
These websites usually cater for certain types of Internet users. Their main source of revenue may be advertising or offering different levels of memberships with different benefits (e.g “Gold Membership”)
The website almost becomes type of social being in itself by interacting with the member on a very personal level. For example, after submitting a post to a discussion board, the website will email the member to inform them when they have received a reply. The website and the member, in a sense, form a virtual relationship.
The membership registration process is usually automated allowing the website owner to concentrate on selling advertising space and monitoring performance.
They do however
Call Yield Management: A call yield management system is one that enables hoteliers to predict and understand their telephony usage in order to optimise their revenue and create more guest loyalty.Why use Call Yield Management?Telephone calls are an ideal service to optimise with yield management. The setup of a private telephone network is expensive, both in terms of installation and configuration, therefore it is capital intensive. There is no revenue to be gained from a telephone network unless calls are made, therefore the service is perishable. A telephone network has a stable and average
Community Websites
Eg. Job Search Websites, Online Dating websites, Discussion Boards, Special-Interest Portals
These websites usually cater for certain types of Internet users. Their main source of revenue may be advertising or offering different levels of memberships with different benefits (e.g “Gold Membership”)
The website almost becomes type of social being in itself by interacting with the member on a very personal level. For example, after submitting a post to a discussion board, the website will email the member to inform them when they have received a reply. The website and the member, in a sense, form a virtual relationship.
The membership registration process is usually automated allowing the website owner to concentrate on selling advertising space and monitoring performance.
They do however need to moderate what members do on the website in the case of chat rooms and forums (eg. To stop users from swearing, advertising for free, promoting hate speech, etc)
Remember that the best type of website for you to launch for your business depends on the on the nature of your business, your corporate goals, the stage of development of your business and the resources you have at your disposal.
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